Katrina is responsible for SITAONAIR’s commercial operations in Asia Pacific and India. Her role is to oversee the company’s business and commercial activities, and to be a key point of contact for airlines. She previously held a similar role at SITA, before the formation of SITAONAIR in 2015.
Notably Katrina has secured and continued to grow exisitng business with key Luxury Carriers including Qantas and Singapore Airlines. Katrina has won business in the key low cost carrier market including, Jetstar, Indigo & Lion Air. Katrina also drove the go to market for strategic products including Flight Tracker with Singapore Airlines and Malaylsian.
Katrina established SITA Aircraft Services regional organization and continues to lead a team of commercial and SME’s in the region.
Katrina has over 17 years’ experience in the aviation industry, specializing in airline and aircraft communications and operations. She has been living in Singapore for the past nine years, and is passionate about the Air Transport Business in Asia Pacific and the opportunities for growth in such a dynamic and diverse market.
Katrina has a degree in Computing Science and sub major in Business Management from the University of Technology, Sydney, and has completed the National University of Singapore’s Advanced Management Programme.